I create solutions.

Going above & beyond to create innovative solutions to take your business to the next level.

How I Create Solutions

Strategic Communication

I align communication to business goals—simplifying complex topics into clear, impactful messaging that drives engagement and action.

Design & Digital Experience

I create high-quality digital content that engages audiences, aligns with brand standards, and delivers across platforms.

Data & Insights

I transform complex data into actionable insights that inform decisions, refine messaging, and drive measurable outcomes.

Meet Rachell

I’m Rachell (Ra-shell) —an interactive media producer and strategic communications professional who thrives at the intersection of strategy, data, and design.

I bring a mix of curiosity, creativity, and structure to every project. I’ve helped organizations turn complex ideas into clear, engaging experiences—whether that’s through thoughtful messaging, visually compelling content, or data-driven insights.

When I’m not behind a laptop, you'll usually find me spending time with family and friends, taking nature walks with my dog Shalla, trying new restaurants, traveling, or getting lost in a documentary or DIY project.

Where I Focus Most

  • Content Strategy & Storytelling
  • Internal Communication
  • Employee Engagement & Campaigns
  • Data, Analysis, & Insights
  • Employee Listening (Surveys & Feedback)
  • Change Communication & Adoption
  • Digital Workplace & Intranet Experience
  • Instructional Design
  • Culture & Experience Design
  • Program & Event Management

Tools & Technology

My true passion is creating solutions that connect—using data to tell meaningful stories and design to bring them to life. My approach is always human-centered: clear, intuitive, on-brand, and built with the end user in mind.

  • Microsoft 365 (Teams, SharePoint, OneDrive)
  • Adobe Creative Suite (Photoshop, Illustrator, Acrobat Pro, InDesign)
  • Data & Insights (CMS, Power BI, SurveyMonkey, Email Analytics)
  • Front-End Development (HTML, CSS, WordPress, SharePoint)
  • Video Editing & Animation (Camtasia, Premier Pro, Vyond)

Featured Work

Want to see more?

Browse my projects and creative work from across my portfolio.

Work Experience

  • Freelance Interactive Designer, 2015-Present
  • Principal Communication Specialist, BAE Systems, Inc., Oct. 2018 -  Nov. 2025
  • Document & Design Specialist, Lash Group (Cencora), April 2024 - Oct. 2018
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Download My Resume

A snapshot of the experience and results behind my work.

Explore My LinkedIn Profile

See my detailed work history, qualifications, and certifications.

Get in Touch.

Let’s connect and create work that drives clarity, engagement, and impact.